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Toy Fair New York 2022 Cancelled


JayC
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The Toy Association, producer of Toy Fair New York, the largest toy, play, and youth entertainment marketplace in the Western Hemisphere, has announced the cancellation of Toy Fair New York, originally set to take place, February 19 to 22, 2022 at the Javits Center in New York City.

“Key to our efforts these past two weeks has been the balance of some 700 remaining committed toy manufacturers saying they need and want Toy Fair 2022 to build their businesses, weighing that against those departing and seriously on the fence, and needing to provide a sufficient quantity and quality across the retail buying community necessary to deliver a positive experience,” said Steve Pasierb, President & CEO of The Toy Association. “As that balance has shifted, we are obligated to make the best decision in everyone’s interest no matter how heartbreaking for so many and potentially damaging some business’ future prospects. The wide range of other events that occur across New York City during Toy Fair week are now also impacted.

Toy Fair New York has a 117-year unparalleled track record of success. It remains The Toy Association’s responsibility to protect business rights, promote toy companies, advocate for members, and help members sell more product – which includes delivering a worthwhile investment in a quality, essential trade event.

“Certainly, there are legitimate concerns around the pandemic that has guided thinking,” added Pasierb. “Many are saying they are very comfortable with being in New York City, at the Javits Center, and at the show given strict health and safety protocols in place, while travel concerns and for some, staff absences due to illness at home, rightfully weigh on their minds.

With about 700 toy manufacturers who remained committed to exhibiting at Toy Fair, “constant, unfounded rumors” on social media and elsewhere defied The Toy Association’s best efforts to sustain the show amid global uncertainty surrounding the pandemic.

Pasierb concluded: “Delivering a best-in-class next Toy Fair for all the varied audiences it serves so well is now our focus. We will be working with all exhibitors on next steps to unwind February 2022 and build a solid base for visitors from across the world to again experience Toy Fair.
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On 1/12/2022 at 1:20 PM, Hogun said:

I hope we get a fan first Friday for the reviews.

Last April there was a 4 1/2 hours "Fan Fest" on the Pulse Youtube channel to show collectors everything they would have been showing off to industry and press had Toy Fair 2021 happened. I would expect that again, but hopefully we don't have to wait until April for it.

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On 1/12/2022 at 8:01 PM, Satam said:

Last April there was a 4 1/2 hours "Fan Fest" on the Pulse Youtube channel to show collectors everything they would have been showing off to industry and press had Toy Fair 2021 happened. I would expect that again, but hopefully we don't have to wait until April for it.

I wouldn't mind it in April, we have plenty of stuff already shown, it would be better to spread it out.

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Ah I;m not in the least bit surprised by this announcement, hey we all shouldn't be sad, we will see the stuff anyways, Not like just regular old consumer people can get into Toyfair, so we will see what we normally see the way we do, on the internet.

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