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Hasbro Returns To MCM London Later This Month


JayC

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Hasbro will be returning to the MCM London convention which takes place October 28-30. Daniel Yun (Manager Global Brand Development & Marketing – Action Brands) for the Marvel team will be in attendance. See the official press release below:

LONDON, UK.- Hasbro, Inc. (NASDAQ: HAS), a global play and entertainment company, will return to MCM London Comic Con , bringing an extraordinary portfolio of brands, including Transformers, Dungeons & Dragons, Magic: The Gathering, G.I. JOE and Power Rangers, as well as products from premier collaboration brands, including Star Wars and Marvel. Hasbro’s 2022 lineup will be showcased throughout the convention to deliver an epic experience for fans of all ages with several product reveals, panels, Q&A’s and more activities attendees won’t want to miss.

Fans can also attend a packed toy panel on Saturday 29th October @ 12.20-13.50, Centre Stage. Hasbro brand marketing team members will share a sneak peek of some of the biggest Transformers product reveals of the year, a first look at the product line inspired by Dungeons & Dragons: Honour Among Thieves, a new toy reveal for Magic: The Gathering, and a peek into the future of G.I. JOE Classified Series. Additionally, the panel will include news around the Hasbro Star Wars lines, including the Black Series and The Vintage Collection, and exciting news around Hasbro’s popular Marvel Legends product line.

Hasbro is also offering a Convention Exclusive product to MCM Comic Con visitors – STAR WARS THE BLACK SERIES ADMIRAL ACKBAR – a 6-inch Black Series figure, in celebration of 40 years of Star Wars Return of the Jedi. A veteran commander, Ackbar led the defence of his homeworld, Mon Cala, and then masterminded the rebel attack on the second Death Star at the Battle of Endor. He became a Grand Admiral in the New Republic, winning many victories. This figure is available for pre-order exclusively on Hasbro Pulse for 2022 MCM London Comic Con attendees only, beginning 28th October. Attendees can visit the Hasbro Stand S800 to receive a one-time use code, which can then be scanned and preordered. One code per customer. Limited quantities will be available to pre-order on HasbroPulse.com after the convention. While supplies last.

Product on stand will be available to purchase throughout the show using the scan to buy method, with QR codes on display throughout the stand*.

MCM Comic Con attendees are encouraged to check in on the Hasbro Stand S800 for daily activities and updates and to follow @HasbroPulse on Instagram for the latest news and happenings.

*Excludes completed Haslab campaigns and some licensor product. While stocks last.

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Typically we get about 2 good reveals during these events, which is alright as they spread them out throughout the year. I guess we all have seen the list for next year so nothing should come as any kind of surprise. I guess the main thing I'm looking forward to is how the team is gonna spin the Haslab as "Still going strong" again.

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