2025 Fan Expo Canada Marvel Legends Hasbro Booth Images

[JayC]

Shown below via Troy Collects are some images of the Hasbro booth at the Fan Expo Canada convention. Nothing we hadn't really already seen at SDCC but we do get a in-hand look at the Walmart exclusive Spider-Man Hellfire Gala figure.

Hasbro will have a panel at the con this coming Saturday at 11am ET.

[Atlantis]

On 8/21/2025 at 4:50 PM, JayC said:

Shown below via Troy Collects are some images of the Hasbro booth at the Fan Expo Canada convention. Nothing we hadn't really already seen at SDCC but we do get a in-hand look at the Walmart exclusive Spider-Man Hellfire Gala figure.

Hasbro will have a panel at the con this coming Saturday at 11am ET.

Agh, WW II looks good, bring on first appearance Cap, Bucky and some Golden Age stars!!

[leokearon]

I really want that MJ but no European store seems to have it

[tarot]

On 8/22/2025 at 12:00 PM, leokearon said:

I really want that MJ but no European store seems to have it

I had to use the US Amazon site.

[since83]

On 8/21/2025 at 9:08 PM, Atlantis said:

Agh, WW II looks good, bring on first appearance Cap, Bucky and some Golden Age stars!!

That WWII Bucky redo is soooo needed. I can barely stand the old one up, or pose him at all with those janky "Hasbros first try at Legends" legs. I keep talking about evolution 3 packs for Legends.  And Bucky would be perfect- young version, full on assassin version, and a current Revolution look. He usually sells pretty well too, not sure why they seem to shortchange comic versions of him.

[leokearon]

On 8/22/2025 at 12:52 PM, tarot said:

I had to use the US Amazon site.

That's what I'm afraid of. High shipping and import costs

[JayC]

Today Hasbro is holding a Marvel and Star Wars panel at the Fan Expo Canada convention. Check out the live stream of it below from Troys Collects.
 

Emily and Steve Evans along with Chris who is on the Star Wars team are on the panel today.

They are starting with Marvel Legends news.

Spider-Man The Animated Series Retro Cardback Mysterio with alternate unhelmeted head. Will be a Walmart exclusive. Will go up during the next Walmart Collector Con in the Fall.

Deluxe Strong Guy with 2 new headsculpts. Will be a Fan-Channel exclusive going up on August 26 at 1pm ET.

Wolverine Premium Mask also goes up for pre-order on August 26. The one shown at SDCC.

[tarot]

2 items? that is it? both characters we have.... I'm disappointed.

[JayC]

On 8/23/2025 at 11:17 AM, tarot said:

2 items? that is it? both characters we have.... I'm disappointed.

Warned you not to expect much. Deadpool was the main reveal which they officially revealed early.

[JayC]

Official images for todays reveals

[Lord_Scareglow]

Okay, Well only 2 things, and not one of them was Marrina!!!!!! staaaphh. 

On to that Mysterio, well that's a thing of beauty, what a great Mysterio, I have no reason to get it though, but it does look very nice, I'm still fine over here with my Lizard wave Mysterio.

Strong Guy, sure fine and cool for those who never built the BAF, so as someone who did I don't need this which is cool beacause I don't like the Head sculpts as much on this one, the BAF's was better.

Biggest takeaway here was Why did I think they'd finally give us Marrina? Stupid me. Who was the one who started that hope train? 

[JayC]

next Walmart Collector con on October 9.

[tarot]

On 8/23/2025 at 5:39 PM, Lord_Scareglow said:

Okay, Well only 2 things, and not one of them was Marrina!!!!!! staaaphh. 

On to that Mysterio, well that's a thing of beauty, what a great Mysterio, I have no reason to get it though, but it does look very nice, I'm still fine over here with my Lizard wave Mysterio.

Strong Guy, sure fine and cool for those who never built the BAF, so as someone who did I don't need this which is cool beacause I don't like the Head sculpts as much on this one, the BAF's was better.

Biggest takeaway here was Why did I think they'd finally give us Marrina? Stupid me. Who was the one who started that hope train? 

Me...... both in all fairness, I have been seeing her in a few listings recently.

[leokearon]

Great that Strong Guy is confirmed. Missed out of the BAF.  This Mysterio might be worth a purchase as it is different from the last retro version

[Lord_Scareglow]

On 8/23/2025 at 12:51 PM, tarot said:

Me...... both in all fairness, I have been seeing her in a few listings recently.

[MeGrimlock78]

Hurmph, definitely prefer the BAF head sculpt,.so glad I have that one.

Though this confirms I should paint the zipper silver...looks great!

[JayC]

Shown below via TroyCollects are new Hasbro booth images from the Fan Expo Canada Convention. Shown are the new figures revealed this weekend including the Deluxe Strong Guy and Maximum Deadpool figures which will be going up for pre-order next week on August 26 at 1pm ET. These will be available at places like our sponsors BigBadToyStore.com and Entertainment Earth. It will also be available on Amazon.

Also shown is the new Walmart Exclusive Marvel Legends Walmart Exclusive Spider-Man The Animated Series Retro Cardback Mysterio figure which will go up for pre-order during the next Walmart Collector Con event which looks to be taking place on October 9.

[Reno]

While neither of these 2 reveals excite me, I'll still likely buy both. I have the first retro card Mysterio and the Strong Guy BAF but tend to like both of these better. 

I am disappointed by no Marrina or Inhumans reveals, though. I would have been far more interested in those. 

[JayC]

It is being reported from the Canada Fan Expo convention via TroyCollects that Hasbro will not be holding their annual online Pule-Con event this year and likely won't be doing the 1027 event either. Instead they will be focusing more on attending fall conventions such as NYCC, MCM London and LUCCA Comic and Gaming Conventions.

We learned during SDCC that Hasbro plans to sell exclusives at NYCC and MCM London this year which is something they haven't generally done in the past.
 

 

The online Pulse-Con event started during the COVID years as many conventions were shut-down, so it's not to surprising they will no longer be moving forward with it, especially when I think most collectors prefer just regular brand fan-streams to see the latest product reveals without out all the fluff of Pulse-Con, and those who attend the physical cons like to interact with the Hasbro brand members in person.

[tarot]

Yeah, when they didn't announce a pulse con exclusive at SDCC I kind of figure that would be the case. 

It should be noted that when he was asked Dan said with MAY get a stream in September.

 

[since83]

Did these guys just get me to buy Another Mysterio? Yes, yes they did.

And speaking of....the Strong Guy looks like a must for me. Just really, Really salty about buying some of my least wanted figures for that baf. Literally only wanted Warpath and Black Tom. Didn't really want that outfit for Sunspot, but was OK with a place holder.  Didn't even a little want either DP in that set and am not a fan of Maverick, although he turned out to be a really nice figure. I'm not sure about two Guidos with one not being the detective agency look. He looks like a huge upgrade though, and that dumbell looks fun too.

[jscottt991]

I'm not an MCU guy. I'm not hugely against it when good figures are made, but I don't usually like the looks, But I have to say, MCU Mysterio is such an upgrade on Mysterio. Definitely no offense to those who prefer his comic look (I'm usually right there with you), but I really love the Legends MCU Mysterio.  I actually probably prefer Raimiverse Goblin and Doc Ock too, but not by the same margin that I like Mysterio.

[Hogun]

Why Hasbro giving the dumbbells and additional hands to replicate the art on the packaging but not bothering to include the smiling headsculpt from the original BAF?

[stormcloud]

I’m glad they are offering new parts and an alternate deco for Strong Guy, but overall I prefer the previous BAF. 

The blue neck, the all-yellow rib cage and the yellow negative space on the X symbol of the BAF all look better to me. But it’s nice they painted the zipper this time. 

The new faces are cool options, and they nailed his likeness, but I think the smiling face best represents his personality.

I was hoping they would use a brighter blue on this round of X-Factor, though. 

Now I’m even more curious to see how the rumored Havok and Polaris will be different. I’m hoping Havok will have the new legs of the Strike Team body with the sculpted straps, and maybe a new, tighter-fitting jacket. And hopefully the updated body for Polaris. 

And new energy effects for both. Though the energy effects of the classic Havok in yellow would suffice. 

[Falconetti]

Even tho I'm happy with my Strong Guy BAF..I'm definitely getting my preorder in for Deluxe Strong Guy... those 2 new head sculpts & barbell accessory look great .. same goes for Mysterio .I passed on Retro Mysterio because I have the previous version... but TAS Mysterio is a HUGE upgrade in every way.. looking forward to having both in my Marvel Legends collection soon